OfficeRiders · URL Build Map

How to use this map. Each row is a page that needs to exist for OfficeRiders to capture the organic traffic the competitors are getting today. "Create" means the URL does not exist yet. "Rebuild" means it exists but needs complete content rewriting. "Fix" means a technical or structural adjustment only. The "Content brief" column gives the writer exactly what the page needs to cover. Volume figures are monthly searches from Ahrefs.

Priority 1 · B2B Corporate

Pages that capture the HR Manager and corporate buyer

Execute first · Highest revenue impact

URL	Primary keyword	Volume	KD	Intent	Status	Recommended length	Owner	Content brief
/fr/solutions Currently exists · 232 views · 51% bounce	espace de travail entreprise coworking entreprise Paris · gestion espaces équipes	800 KD 1 · zero competition	1	B2B2C	Rebuild	1,500 words	Content	Written for the HR Manager. What OfficeRiders for Business gives them: one platform, flexible team access, simplified expensing, no long-term contract. Include real booking examples by use case: offsite, all-hands, client presentation, team workshop.
/fr/offsite-equipe Does not exist	lieu offsite équipe Paris espace offsite entreprise · organiser offsite équipe	400+ Combined intent · low KD	5	B2B2C	Create	1,200 words	Content	The HR Manager who needs to organize a team offsite. What to look for, how to evaluate capacity (10 to 50 people), what's included, how OfficeRiders simplifies the booking and expense process. Link to Paris category page and booking CTA.
/fr/seminaire-entreprise Does not exist	salle séminaire entreprise Paris lieu séminaire B2B · espace séminaire équipe	500+ Combined intent	8	BOFU	Create	1,000 words	Content	Decision-stage buyer. Already knows they need a space. What makes a good seminar venue for a corporate team, checklist of questions to ask, how OfficeRiders' inventory covers this need. Internal link to /fr/solutions.

Priority 2 · City Category Pages

Coworking pages by city — none of these exist on officeriders.com today

neo-nomade owns all of these · Easy wins

Template approach: These pages follow the same structure. Each one needs 800–1,000 words of editorial content specific to that city (not copy-pasted). The page lists spaces available in that city, has a genuine intro about coworking in that location from OfficeRiders' operational perspective, and links to the B2B solutions page. Neo-nomade ranks in positions 2–8 for all of these. KD ranges from 2 to 12 — low because no media sites dominate this category, only marketplaces.

URL to create	Target keyword	Monthly searches	KD	Who ranks today	Status	Length	Owner
/fr/coworking/paris	coworking paris espace coworking paris · coworking entreprise paris	3,200	56	neo-nomade #3 · wojo #5 · morning #8	Create	1,200 words	Content + Dev
/fr/coworking/lyon	coworking lyon	1,400	4	neo-nomade #2 · wojo #7	Create	900 words	Content
/fr/coworking/marseille	coworking marseille	1,400	3	neo-nomade #3	Create	900 words	Content
/fr/coworking/bordeaux	coworking bordeaux	1,200	2	neo-nomade #2 · wojo #6	Create	900 words	Content
/fr/coworking/lille	coworking lille	1,000	5	neo-nomade #2	Create	900 words	Content
/fr/coworking/nantes	coworking nantes	800	4	neo-nomade #3	Create	800 words	Content
/fr/coworking/montpellier	coworking montpellier	700	3	neo-nomade #4	Create	800 words	Content
/fr/coworking/strasbourg	coworking strasbourg	500	5	neo-nomade #3	Create	800 words	Content
/fr/coworking/rennes	coworking rennes	500	12	neo-nomade #2	Create	800 words	Content
Total addressable monthly searches from city pages alone		9,500+	All absent from officeriders.com today. All owned by neo-nomade with KD under 12 for 8 of 9 cities.

Priority 3 · Optimize Existing + Meeting Rooms

Pages that exist but are not performing, plus missing meeting room category

Week 3–6

URL	Target keyword	Volume	KD	Current state	Status	Length	Owner	What needs to change
/fr/france/paris/salle-reunion	salle de réunion à louer Paris	150 Ranks #1	15	103 visits · 36 ref domains · UR 9	Optimize	+500 words	Content	Already has 36 referring domains. Add 500 words of genuine content about booking meeting rooms in Paris for corporate teams. Add internal links toward /fr/solutions and /fr/seminaire-entreprise. This page already earns authority — it needs depth to scale.
/fr/salle-reunion/paris	salle de réunion Paris location salle réunion paris · meeting room Paris	2,400+ Combined	30	Does not exist as standalone URL	Create	1,000 words	Content	Separate from the existing salle-reunion page. Target the broader "meeting room Paris" category. Types of rooms available, capacity ranges, booking process, corporate accounts. Links to B2B solutions page.
/fr/france/lyon Currently: 1 visit/mo	coworking lyon	1,400	4	Exists · UR 10 · 3 ref domains · 1 visit	Rebuild or redirect	900 words	Content	Option A: Redirect to new /fr/coworking/lyon with 301. Option B: Rebuild in place with the same content brief as city category pages. Recommended: redirect to preserve URL equity and use the new clean URL structure.
/fr/france/bordeaux	coworking bordeaux	1,200	2	Exists · UR 10 · 2 ref domains · 1 visit	Rebuild or redirect	900 words	Content	Same decision as Lyon. If keeping URL, add 900 words of city-specific content. If redirecting, point to /fr/coworking/bordeaux.
/fr/guides/location-salle-reunion	salle de réunion à louer	100 Ranks #1	10	Exists · UR 10 · 56 ref domains · 59 visits	Activate links	Internal links only	Dev / CMS	56 referring domains. This page is an authority asset. Add 3 strategic internal links toward: /fr/solutions, /fr/salle-reunion/paris, and /fr/seminaire-entreprise. No new content needed. Just route that authority to where it can convert.

Technical Fix · Venue Slugs

app.officeriders.com venue URL slugs — zero content effort, immediate long-tail visibility

Dev task · 1–2 days · Week 1

What this means in practice. When someone searches "Novotel Paris 17 coworking" (1,900 searches/month, KD 0), neo-nomade appears at position 8 because their URL is /espace/5049/hotel-restaurant-paris-novotel-paris-17. The OfficeRiders venue for this same hotel likely has a URL like /workspace/4813. The fix is a bulk slug update in the platform. Every venue page that has a recognizable hotel or coworking brand name should include that name in the URL. This is a dev task, not a content task.

Current URL pattern	What it should be	Example keyword captured	Volume	KD	Effort
app.officeriders.com/workspace/4813	app.officeriders.com/workspace/novotel-paris-17	novotel paris 17	1,900	0	Dev · bulk update
app.officeriders.com/workspace/[id]	app.officeriders.com/workspace/mercure-gare-de-lyon	mercure gare de lyon coworking	900	0	Dev · bulk update
app.officeriders.com/workspace/[id]	app.officeriders.com/workspace/novotel-saclay	novotel saclay coworking	800	0	Dev · bulk update
Apply this pattern to every venue on the platform that carries a recognizable hotel, chain, or coworking brand name. Export full venue list → identify hotel/brand names → bulk slug update → 301 redirect from old numeric URL to new named URL.

Quick Fix · Title Tags

Remove "ex Worklib" from all page titles — entity consolidation

Dev / CMS · 1 day · Week 1

Current title tag	What it should be	Why
OfficeRiders (ex Worklib) – Réservez des espaces de travail avec services	OfficeRiders – Réservez des espaces de travail avec services	Search engines and AI models build brand understanding from consistent naming. "ex Worklib" splits the entity signal between two brands.
OfficeRiders (ex Worklib) - Top espaces de coworking à Paris \| Worklib	Coworking Paris – Espaces de travail flexibles \| OfficeRiders	This title also has "Worklib" at the end. The title tag structure should match the target keyword first, brand second.
OfficeRiders for Business – Solutions entreprises	Espaces de travail pour entreprises – OfficeRiders for Business	Keyword before brand. "Espaces de travail pour entreprises" is the searched phrase. Currently the title starts with brand and won't match the buyer's query.
Rule for all pages: Target keyword first, then brand. Remove all instances of "(ex Worklib)" and "\| Worklib" from every title tag across the site. This is a CMS find-and-replace, not a page-by-page edit.

URL Map & Site Architecture